FMCG
Industry
Impact of counterfeiting in the FMCG Industry
In India, FMCG sector loses 30% of its business due to fake products – FICCI CASCADE
80% FMCG consumers in India believe they are using genuine products – FICCI CASCADE
In 2019, FMCG was the second worst hit sector due to counterfeiting- ASPA
Interested in Utopia Digitech’s offerings for the FMCG industry
How Our Digital Solutions Will Help
Prevent the sale of counterfeit FMCG items and boost your company growth.
Improve inventory tracking in your complex FMCG supply chain network.
Run loyalty schemes, manage warranties, &maintain customer data with ease.
Give end users the power to authenticate the genuineness of your product.
Our Comprehensive Solutions for FMCG Products
Digital Solutions
Visibility in supply chain is critical for your company’s growth. Comprehensive and seamless supply chain management ensures higher productivity, low wastage of raw materials and maximum utilization of resources which increase profitability. With the use of our digital solutions one can easily track products, manage warranties, and run loyalty schemes in the supply chain.Our customized offerings in supply chain visibility include the following: